Get Published: Writing Articles, Books, and Content

$125.00

12 in stock

Michael Magnus & Amanda Willis

Waco Convention Center – Ranger 107

Saturday 08/10 1:00 pm – 5:00 pm

All skill levels welcome!

Class Size Limit: 12 Students

See complete workshop description below

Registering for someone else? Be sure to record their name as the student in the Order Notes Box (located under the Shipping Address) when you Check Out.

12 in stock

SKU: WT24WS28 Category:

Description

Michael Magnus & Amanda Willis

Waco Convention Center – Ranger 107

Saturday 08/10 1:00 pm – 5:00 pm

All skill levels welcome!

Workshop Description: What if you could get paid to build your brand and share your experience with other leatherworkers? Publishing is a way to preserve knowledge within our industry and make it available for future generations. Business consultant and published author Michael Magnus will be joined by Amanda C. Willis, a literary publisher and leatherworker, to share insights on how to write engaging and informative content for articles, books, websites, and more. The first half of the class will focus on processes, strategies, and insights for developing effective writing. The second half will hone in on the publishing process and steps to help your work succeed amongst the competition.

Materials to bring: Notetaking materials.

Workshop Instructor: Michael Magnus is a former TCU Advertising Professor who now shares marketing insights dedicated specifically to the needs of the leatherworker. Over the last 10 years, Magnus has worked with some of the largest brands in the leathercraft industry, guiding digital strategy, publicity, and eCommerce. His experience offers a diverse collection of insights and ideas that can be applied to growing your business. Prior to working in the leather industry, Magnus had a career in the film industry, designing sets and props for movies, television shows, and commercials. Additionally, his resume includes having run his own advertising agency, co-founding a software company, fundraising for nonprofits, public relations, social media marketing, and much more. Magnus currently serves as a Senior SEO Specialist for Mouser Electronics (a Berkshire Hathaway Company) while supporting small businesses and non-profits through ongoing consulting. He is also the co-founder of Elktracks Studio, working with Jim Linnell to provide online leathercraft instruction over the last 7 years. An established writer, some of Magnus’ favorite content to have published was working with his daughter on “Caragh’s Kids Crafts” for the Leather Crafter’s Journal last year.

Before discovering a knack for leather, Amanda C. Willis worked in the literary publishing industry for over six years. She supported numerous authors through the book publishing and promotion process, collaborating with five different book labels during that time. She now uses her unique combination of experiences to encourage leather workers all over the world through business coaching and speaking engagements that help artists get published. She is the owner and maker at Grit Mercantile, a Central Texas-based luxury leather goods company. Along with her husband, Garret, she designs and handcrafts high-quality, full-grain leather goods and original digital patterns. Their Madeleine tote bag, named after their daughter, recently won first place in the Lone Star Leather Crafters Guild competition for untooled bags and cases. Learn more at www.GritMercantile.com.

Workshop Sponsors:

CANCELATION POLICY

The deadline to cancel your registration and receive 75% of the fee back is August 5, 2024. After August 5, no registrations will be refunded.

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